A publication agreement typically hands over an author's rights directly to the publisher. Publishers would like authors to think that a transfer of "all rights" is necessary. The courts disagree. Case law has established that an author's right in a work constitutes a "bundle" which can be divided and granted separately.
Retaining your rights as an author is important. It ensures you can use your own writings in teaching or as a foundation for future research or publications. Negotiating contract terms or attaching an author addendum to the publisher agreement helps ensure you retain the rights that are yours.
If you sign a publication agreement, you are subject to its terms, even if it prevents you from re-using your own work! Don't give away more than is necessary.
Registering for a free ORCID creates profile that links your research to you and allows others to find your work.
This tool allows researchers to track social media mentions along with other "achievements" such as contributing to open access and accessible writing.